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Step-by-Step guide to Facebook Conversion Tracking

Step 1: Once you log in to your ‘Ads Manager’ tab, click on the Conversion Tracking button on the left side bar.

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Step 2: Then click on the ‘Create Conversion Pixel’ tab to begin the process.

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Step 3: You will be directed to this pop-up, which will ask you for a:

1. Name: An appropriate name will help you remember what you are tracking. (Example: Lead Generation – GATE Ad)

2. Category: This will help you decide the type of action that you want to track on your site. You can choose from the following:

1. Checkouts

2. Registrations

3. Leads

4. Key Page Views

5. Adds to Cart

6. Other Website Conversions

(For the purpose of this example, we have selected ‘Leads’).

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Step 4: You will be able to see a pop-up window with a JavaScript code. This is the code that you will have to add to the page where the conversion will happen. This will let you track the conversions back to ads which you are running on Facebook.

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The code should be placed on the page that a user will finally see when the transaction is complete.

Here is the tricky part. The code should not go on all pages. For that matter, it should not even go to the landing page of your product. The code should be placed on the page that a user will finally see when the transaction is complete.

For Example: If you want to track when students register for your GATE coaching, paste the code on the registration confirmation page/thank you page and not on the form that they need to submit.

How do you confirm that your conversion is working properly?

1. Check that the javascript snippet has been placed on the correct conversion page. Visit the page where the pixel has been embedded, right click and go to ‘View Page Source’ to find the pixel. The code should have the tag of the HTML. See image below.

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2. Check that Facebook is receiving the conversion events from your website. Go to the conversion tracking tab in your Ads Manager account. There you will see a list of the conversion tracking pixels that you have created. If the conversion tracking pixel has been successfully implemented and a conversion event has been recorded, it will be reflected in the Pixel Status column. If the status shows active, it means that the page which contains the pixel has been viewed by users. If it shows inactive, it means that over the last 24 hours, the page with the pixel has not been viewed.

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3.Later, when you  create your Facebook ad , you need to check the track conversions box under the campaign, pricing and schedule tab to enable tracking.

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Vaangana Vanakangana Lyrics Thalaivaa Songs Lyrics

June 4, 2013 1 comment

http://www.tsonglyrics.com/2013/05/vaangana-vanakangana-lyrics-thalaiva.html

Movie: Thalaiva
Music: GV PrakashKumar
Lyrics: Na Muthukumar
Singer: Vijay

What bro ?, nadanam ?
song ah? ..baangu..
yaar anngae.. bro-ku oru baangu

what ? again baangu?
songu ? songu ..enga paadu

Vaangana vanakangana
my song-a ne kelungana
naa olrala olaralana
romba feelingu feelinguna

Hey aanaana oohnaana
un aala thaedi pova
nee venaanu ponaina
nee dhevadhaasaa aava
ava late-ah thaana
tata solluva pinnaala pogaadha

Ye oothiko oothiko oothikona
manasa ne konjam thaethikana
Quater-u water-u serndhuchuna
kottudhu kadhal thathuvamna

Vaangana vanakangana
my song-a ne kelungana
naa olrala olaralana
romba feelingu feelinguna

Life-u oru boatukanga
safety-ah otungana
love-ula maattikitta
sethula sikkidumna

Hittler-u torture ellaam
history pesudhunna
ivalunga torture ellaam
yaaarumey pesalanna
(factu factu)

Whisky bear bodhathaan
mooney hour-il pogumna
hasky voice-il pesuva
pogaadhu andha podhanna

paathunee vilundhatanna
elundhida maatennaa

Ye oothiko oothiko oothikona
manasa ne konjam thaethikana
Quater-u water-u serndhuchuna
kottudhu kadhal thathuvamna

Vaangana vanakangana
my song-a ne kelungana
naa olrala olaralana
romba feelingu feelinguna

ye ye pode pode …

 

Driving Traffic To Your Website

April 10, 2012 1 comment

eMarketing and SEO (Search Engine Optimization)

People need to know who you are, and the products and services that you provide. This is accomplished in four strategic areas:

  1. SEO (Search Engine Optimization)
  2. Online advertising
  3. Links from other websites or Blogs
  4. Social Networks

SEO (Search Engine Optimization) is a way of adding strategic content to your webpages. These are keywords or phrases that pertain to your products or services. They may also be relevant to any value content that you provide, such as “how to guides”, video, white papers, etc. We’ll cover these later when we discuss capturing leads.

SEO is a process, not a one time job. It needs to be monitored and changed as needed. The goal is to raise your search engine rankings.

SEO is also about good coding, tags, and metadata. These elements are not seen, but are used by search engines to return SERP’s (Search Engine Result Pages) to Internet searches. This is what we call “organic” drivers, or a kind of “free advertising”. Basically relevant content and code for internet searches.

Incoming links from other websites are also very important, and rated highly among search engines. We will show you how to obtain more incoming links from larger websites.

Online advertising is crucial to the success of any eMarketing strategy. This is paid advertising with the major or local search engines such as Google, Yahoo, MSN, AOL, etc. Many large companies have full departments dedicated to creating and tracking online advertising campaigns. Online advertising is much more than creating an ad and letting it go. You can waste a lot of money if you don’t properly define your campaign, test it, and than track results. This requires constant monitoring and adjustment to maximize your investment and results.

A Sturm Media online advertising campaign consists of:

  • Analysis of competition online advertising
  • Development of keywords and phrases
  • Creation of a landing pages with “Call to Action” (CTA)
  • Ad copy for three test ads
  • Automated lead capture and follow-up

Advertising can also be negotiated with other large websites that have extremely high traffic counts, or media buys for banner placement on groups of web pages or high traffic blogs. This is usually more expensive and done as a phase two or three implementation, after several successful search engine campaigns.

Links from other websites or blogs are not only important for SEO and search engine ranking, but as a direct connection to your website. A question we get often is how can we get more links to our website? The answer to the question is simple, but the implementation is not. Content, content, content… content is king and everyone wants it. Once you have compelling value content, you will see links from other websites and blogs increase.

Sturm Media has a proprietary blog creation tool that aggregates data in any targeted vertical. We can create blogs that augment advertising campaigns, and provide additional incoming links. The blogs are completely independent, and as such can provide company reviews and resource guides that promote our clients. This is our competition killer, and since we developed the methodology, we are the preeminent source for this type of online marketing.

Social Networking is popular and growing at exponential rates. Websites like Facebook, Linkedin, YouTube, Twitter, and many more are a way to reach hundreds of thousands of potential customers. Often, our clients think that they don’t have the time or the bandwidth for this type of marketing. We can show ways of implementing social networking into your plan that will take very little time. Social networking is a vital component of any strategic eMarketing plan.

New Official Trailer of the Movie Mankatha

August 10, 2011 1 comment

New Official Trailer of the Movie Mankatha

How will twitter make money to grow?

September 10, 2009 2 comments
How Does Twitter make Money

How Does Twitter make Money

Twitter is a very popular micro blogging site used by millions, but I wonder how twitter is running without any ads or any paid service yet. So how does twitter make money? The answer is simple, Twitter does not make money, but many make money using twitter.

Twitter is funded by Venture-capital investors, who funds such great projects, even Google got funding from them.

In fact is twitter has different investors. Twitter can make money in different ways like displaying ads on the status pages, adding pro accounts, etc. This post at downloadsquad gives some great tips to twitter to make money.

According to Twitter co-founder Biz Stone, Twitter is still building itself and now the time has come when twitter will be starting some special services which will be targeted to corporate customers and even small business people.

Stone outlines of a plan to get corporate giants like Whole Foods, Best Buy, Jet Blue and Comcast, along with small businesses, like New York City cookie shops, to pay Twitter for professional services related to generating Twitter traffic for commercial purposes. He says Twitter this year will begin selling what sounds like subscription services to businesses.

“Twitter will remain free for everyone, but we may be able to offer an additional layer of value to some of these commercial accounts,” says Stone. “Whether it’s through analytics, ‘How can I Twitter better?’ Or whether it’s through some sort of certification, you know, ‘How can we make sure everybody knows that this is definitely JetBlue and not someone pretending to be JetBlue?’

Its time now for Twitter to start off to make money as they have got a strong user base. Another important step needs to be taken is to secure Twitter from the web security threats because if they are starting paid services, then they cannot afford to get hacked by some hackers.

check out this video on how Twitter can make money